was born in Milan in 1942 and studied photography and design at Kunstgewerbeschule of Zurich from 1961 through 1965. He is internationally renowned as the creative force behind some of the world’s most successful brands, through the years creating what have become some of the most famous corporate images and advertising campaigns. His latest projects include collaborations with the Italian Red Cross and the UNHCR, as well as campaigns dedicated to improving road safety, fighting anorexia, combating violence against women. After six decades of publishing innovation, advertising, film, and television, Toscani now deals with creativity applied to various communication media, producing, with his studio and with Fabrica, editorial projects, books, television programs, exhibitions, and workshops.